Let's Meet Rafa.. the country's first banking chatbot!

THE COUNTRY’S FIRST BANKING CHATBOT HAS A NAME... LET’S MEET RAFA!

The Bank pioneered the first banking chatbot in the country last April 2017, aiming to deliver instant customer service to clients, 24 hours a day and 7 days a week.  

Initially called UnionBank Digital Experience Customer Service Officer or UDeX CSO, the chatbot takes customer inquiries, and handles general information requests. It helps the customers locate the nearest ATM or branch, and know the latest foreign exchange rate of up to 10 currencies.

Today, UDeX CSO now has a name and a personality.  Let’s meet Rafa!  The story of Rafa started with the vision of creating a customer-centric bank bot that is aligned with the bank’s focus of connecting and enabling communities through Smart Banking.  

Rafa is a personal Smart Banker for all.  

He is assertive and innovative, having a drive for leadership demonstrated by his ability to absorb a large amount of information and make quick and decisive judgements.  

He is a long-range thinker, seeing things from a broad perspective and usually successful at identifying plans to find solutions.

He is outgoing and sociable, energized and stimulated externally by lively and challenging conversations.

In addition to the initial functions of UDeX CSO, Rafa can now help customers who are exploring auto loans and provide them with options to get the Credit Card that best suits them.

@TalktoRafa now!

Rafa can be reached through https://m.me/TalktoRafa or by scanning a Messenger code.